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Freelance translator and/or interpreter, Verified site user
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English to Spanish: At Your Service (from the book General field: Art/Literary Detailed field: Advertising / Public Relations
Source text - English The important part of any guarantee is not so much that it
serves as a marketing tool but that it represents your philosophy
regarding customer service. You can think of it as a pledge,
promise or commitment. At the heart of a good money-back guarantee (MBG) is a fundamental desire to serve your clients and this is what ultimately builds loyalty in the form of referrals and repeat business.
Your MBG must be a carefully worded conditional offer.
Naturally, there may be instances when people abuse your
goodwill by taking advantage of your service standards (e.g., a
penny-pinching client who overspent on their event and then
looks for a bogus excuse to get money back from you);
however, most problem situations can be partially or fully
remedied if handled with professionalism, sensitivity and timely
follow-up.
Translation - Spanish La parte importante de cualquier garantía no es tanto que sirva como una herramienta de mercadotecnia, sino que represente tu filosofía en lo concerniente al servicio a cliente. Puedes pensar que es una promesa o un compromiso. Como parte central de una buena Garantía de Devolución de Dinero (GDD) se encuentra el deseo fundamental de servir a tus clientes, y esto es lo que a final de cuentas construye su lealtad hacia contigo a manera de referencias y negocios recurrentes.
Tu GDD debe ser una oferta condicional cuidadosamente elaborada. Naturalmente habrá ocasiones en las que las personas quieran abusar de tu buena voluntad, aprovechándose de tus estándares de servicio (p.ej., un cliente tacaño que gastó de más en su evento y después busca una excusa falsa para que le devuelvas su dinero); sin embargo, la mayoría de las situaciones problemáticas pueden ser remediadas total o parcialmente si se manejan con profesionalismo, sensibilidad y un seguimiendo adecuado.
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Experience
Years of experience: 25. Registered at ProZ.com: Nov 2007.
Spanish to English (Consejo de la Judicatura (Perito Traductor), verified) English to Spanish (Consejo de la Judicatura (Perito Traductor), verified) Spanish to English (Supremo Tribunal de Justicia, verified) English to Spanish (Supremo Tribunal de Justicia, verified)
Memberships
N/A
Software
Adobe Acrobat, Adobe Illustrator, Adobe Photoshop, Dreamweaver, Frontpage, Microsoft Excel, Microsoft Word, Powerpoint
Expertise